About Motor Oil: Getting Past Sales Hype and Choosing the Best Motor Oil

We all know that the oil industry is a multi-billion dollar business. Any time a product brings in a lot of money, you can be sure that you will see it advertised – a lot. And we do see lots of motor oil commercials and advertisements every year. Each ad claiming that this is the brand of oil that you have to use in your car, if you've got a brain in your skull. You have to get past that hype and engage your brain to make smart choices for your car. When you see motor oil reviews, it's important to remember that there is marketing going on behind the scenes, designed to make sales.

You can't blame the advertisements. After all, that's the name of the game – selling more product. To be a smart car owner, though, you can't afford to let their marketing tactics sway your purchasing decision. Your car is too important to you to put an oil in it just because the oil companies say so. Look past the surface levels of the motor oil reviews that these companies put out and dig a bit deeper to see whether or not those reviews are applicable to your car and your driving habits.

Whatever you do, don't let advertising convince you that one size fits all when it comes to purchasing motor oil. Some car owners will get amazing benefits from using synthetic oils, while others may not get quite as much bang for their buck. If you only drive a few miles every week, logic dictates that you will not benefit from the same type of oil as someone who commutes 100 miles, round trip every day.

Take a few of these variables into consideration before you buy an oil based on a review. Remember, there is no way one of these reviews can possibly apply to every situation, and the next one you read may not apply to your situation at all.